She apologised for her English every single time.

“I’m sorry — my English isn’t very good.”

A client said this at the start of almost every call. Every meeting. Every presentation.

Until a colleague stopped her.

“Stop apologising. I’ve never noticed.”

She had been announcing a problem that nobody else could see.

The apology doesn’t protect you. It redirects attention – straight to the thing you were trying to hide.

Your English doesn’t need an introduction. It needs a first sentence.

Quick win: Next time you feel the apology coming – swap it for your opening line. Start with what you want to say, not with what you’re afraid of.

Nobody was listening for flaws until you told them where to look.

💬 Do you apologise for your English before you’ve even started?

— Christine