British-Built Electric Motorbikes for Eco-Conscious Riders

I’m an e-bike cyclist and not a motorbike rider. But Maeving’s electric motorcycle looks as if it could be a lot of fun to ride.

And the text on the website is fun, inviting and easy to read.

I found this text on the “About Us” page which I’d like to share with you:

MAEVING. MAKE PROGRESS.

What is progress?
Progress isn’t just making something new.
Progress is making something better.
Progress can make complicated things simple.
Or it can make simple things incredible.
But it always makes things better.
Progress, real progress, doesn’t come from just finding answers.
It comes from finding new questions.
It doesn’t come from meeting people’s expectations.
It comes from anticipating the expectations they might have in the future.
It doesn’t catch up.
Progress leads.
For us, progress is not just our philosophy, purpose, or goal.
It is the benchmark, against which we judge everything we do.
It is why we exist.
We passionately strive to deliver genuine advances in electric mobility.
Advances enshrined in every Maeving.
Motorcycles with a removable battery that can charge anywhere, winning the war of convenience.
Motorcycles priced for everyone to enjoy, winning the war of accessibility.
Motorcycles employing elegantly strong British engineering to deliver zero emissions and maximum joy, winning the war of desire.
Electric motorcycles so fiercely cool, you’d want one, even if petrol cost nothing.
So what is progress?
Progress is Maeving.

What does progress mean to you?

 

2 Comments

  1. That text is gorgeous, thank you for sharing!

    Very well written and absolutely motivating.

    Reply
    • I’m so pleased you like it, Nicole. If I wanted a motorcycle, it would be this one!

      Reply

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