Transparent pricing

I came across this website the other day (www.everlane.com) and was surprised to see that they have a transparent pricing policy. If you scroll down the page, you can see an example. I find it very interesting to see what the costs of the material, hardware, labour, duties and transport for a product are. They even have a page showing where the product was made. Now that looks very transparent indeed. A great concept which I hope others will copy!

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Written by Christine Burgmer

7. December 2015